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Archive for October, 2009

29th Oct 2009

Local and Social: It’s all Coming Together

Google and Bing strike deals giving them access to real-time social feeds. What does it mean for the future of local search? ...

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29th Oct 2009

Philosophy and Search: The Big Three Founders and the Philosophers

Does the thinking of Google's Sergey Brin and Larry Page, Yahoo's Jerry Yang and David Filo, and Microsoft's Bill Gates mirror some of the great philosophers of history? ...

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28th Oct 2009

Developing Successful Viral Marketing Ideas

A successful viral marketing campaign can increase exposure for your company and product while increasing the number of links to your site. One of the hardest parts is coming up with the idea. ...

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28th Oct 2009

Popular PPC Pitfalls, and How to Prevent Them

Three of the most common search advertising pitfalls can be avoided. Here's how. ...

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27th Oct 2009

The Cost of Landing Page Optimization

You must be willing to suffer short-term pain during landing page testing in order to attain the long-term gain of improved performance and higher conversions. ...

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27th Oct 2009

Timing is Everything in Global Search Marketing

Understanding international variations in seasons, fiscal years, and popular vacation times is critical for connecting with prospects when they're ready to buy. ...

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27th Oct 2009

Speaking At Affiliate Convention

Beanstalk's Dave Davies (that would be me) has been invited (and accepted) an invitation to speak at Affiliate Convention in Los Angeles. The event runs December 3 and 4 at the Hyatt Regency and is completely free for all active affiliates.I'll be speaking on the topic of SEO for affiliates (a subject I know well as I got my start in SEO marketing affiliate programs :). It's going to be a great

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26th Oct 2009

Hand Edits or ‘Vince’ at Work in Google Search Results?

It's Google's job to rank the most qualified search results for their searchers. But is Google purposefully helping big brands rank higher? ...

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26th Oct 2009

Alternatives to Google AdWords — Worth Your Time?

Advertising on a site that serves your niche may cost less than Google. Consider these options. ...

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25th Oct 2009

Internet Law 101, Part 2

Learn the basics about copyrighting your Web site content, Web agreements, privacy policy issues, and domain issues including cybersquatting, typosquatting, hijacking, and transfer fraud. ...

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